Movoto is thrilled to announce that they have been recognized in the 2019 Inc. 5000, which celebrates the fastest-growing privately held companies in the United States. Movoto has a long history of building consumer and agent products and is among only a handful of companies to have a functioning, AI-enabled end-to-end platform. This platform offers immediate access to listings and market data powered by hundreds of MLS connections. Plus Movoto connects customers with top local agents who provide instant help through the Movoto Agent Assistant app.
Since they were last honored in 2014, the company has been carefully reevaluating their strategies. In 2018, under the leadership of CEO Imtiyaz Haque, they took on a major business transformation that included new initiatives such as tech-focused brokerages across California and in Las Vegas, NV, an AI-enabled platform, and revamped client- and agent-facing tools. These changes reignited growth, and Movoto currently stands as the fifth most popular residential real estate portal and one of the highest trafficked real estate websites that focus on transactions—second only to Redfin.
It was a commitment to better serving potential home buyers and sellers as well as agents that Haque credits with the resurgence in growth. “One key strategy was to focus on fewer, more impactful initiatives instead of being distracted by a lot of different goals,” he explains. “We wanted to focus on providing a great experience for consumers, all the way from property search to transaction.”
To realize that goal, he started an initiative that would improve their site experience, strengthen their platform, and increase their agent offerings so agents and customers could collaborate more efficiently. “By streamlining how agents and clients collaborate, you get a better experience for both consumers and agents, which resulted in increased growth,” Haque says. “The entire Movoto team, across the board, deserve credit for accomplishing this. They have put a lot of effort into focusing on these key initiatives and delivered 70 percent year-over-year growth in the last two years.”
Speaking about the Inc. 5000, Haque says, “It’s a great acknowledgement of the growth of the company. It’s great recognition for all the hard work by the employees and the support of our consumers and agents.” However, this distinction has only stoked Haque’s dedication to improving the work that Movoto does. “The next step is to ride this wave, grow more, and get to the Inc. 500 category,” he says.
To do this, he plans to continue conceptualizing and building the best real estate technology tools, but remains committed to focusing on service. “We want to keep providing excellent service to both our consumers and our agents. The number of consumers and agents who use the Movoto platform continues to grow, and the bottom line is that we want to make sure the tools we create always focus on how to serve them best.”
